SEMINAR TIMETABLEFight Climate Crisis -Awareness Campaigns / Education & Stakeholder Collaboration-

This seminar will share the latest information on a Japanese model case where various stakeholders collaborate, centered on media, for awareness-raising activities and environmental education aimed at halting the climate crisis. NHK Enterprises will report on its collaboration with commercial broadcasters in the UN “Promise of 1.5°C ” campaign, as well as stakeholder partnerships with the Aeon Environmental Foundation, J. League, MOEJ, the Ministry of Education, Culture, Sports, Science and Technology, and the UN in the “Future Kid Takara” project - an educational resource using animation to teach about climate change. Additionally, representatives will report on advanced practices that could serve as global models, such as the Japan-Brazil collaborative rainforest conservation activities in the Amazon led by Keio University, and the marine conservation awareness activities at the Blue Ocean Dome exhibition by NPO Zeri Japan at the Osaka-Kansai Expo 2025. Participants will discuss what media and citizens can do to halt the climate crisis, aspiring after hints for the future.

Opening Remarks

GENDATSU Kyoko｜Executive Producer Current Affairs and Cultural Department

Keynote "Promise of 1.5℃ / Future Kid Takara"

GENDATSU Kyoko｜Ditto

Report 1 : Brasil-Japan

MASUKATA Shuiciro｜Associate Professor, Keio University Faculty of Law

Report 2 : Amazon

Cristina Yumie Aoki Inoue｜Radboud University

Report 3 : EXPO2025

YAMAMOTO Mariko｜Secretariat, NPO ZERI JAPAN

Comments

Martina Donlon｜Chief, Climate and Sustainable Development, Department of Global Communications, UN

Panel Discussion

ALL

First, Martina Donlon from the UN Global Communications Bureau gave a speech on the significance of this seminar, expressing respect and high expectations for Japan’s globally acclaimed collaborative model. A keynote address by GENDATSU Kyoko, a producer at NHK Enterprises. The session included video presentations on the UN's " Promise of 1.5°C" campaign and anime "FUTURE KID TAKARA," reporting on the achievements of stakeholder collaboration using media as a hub. Associate Professor MASUKATA Shuichiro from Keio University provided the latest updates on environmental cooperation between Japan and Brazil aimed at protecting the Amazon. Associate Professor Cristina Yumie Aoki Inoue from Radboud University highlighted the importance of “Planetary Justice” for Amazon conservation. Mariko Yamamoto from the NPO ZERI Japan reported a marine conservation awareness at the Blue Ocean Dome during the Expo 2025 and case studies from the Blue Ocean Initiative. Following this, a discussion was held among the speakers on the importance of stakeholder collaboration and environmental education. It became a multi-faceted session discussing what is currently needed to avert the climate crisis.